Sep 6, 2020

Do's and Don'ts for Client Gifts Over the Holidays

The holidays are a great time to connect with clients and show your appreciation for their business. That said, I have learned through the years that giving gifts to India online clients can end in disaster if you don't have a thoughtful plan. In an effort to help guide you in the right direction, I'd like to share some do's and don'ts for giving send online gifts to India clients over the holidays.

Don't buy gifts that will end up in the trash.
Most companies have the basics handled. The world has gone digital, and your clients don't need a calendar to put on the wall near their desk. Unless they are a car enthusiast and you gave them images of their favorite automobiles, it's not likely that they'll hang your company calendar next to their desktop.

Your clients don't need branded merchandise either. It is doubtful they'll end up in a meeting with a pad folio donning your company's logo. It is impersonal to online gift order your client something that your company uses as a marketing tool, and those promotional items will likely end up in the trash. Gifts should be special and curated for each client based on his or her personal tastes vs. a branding opportunity.

Don't overdo it.
Your client should be impressed with the results you deliver rather than from an over-the-top birthday gifts online. Many clients know one another, so it is a good idea to treat everyone equally when it comes to gifting. If one client finds out that another client received a much nicer gift to India online, he or she may feel underappreciated and that could backfire.

source - https://www.entrepreneur.com/article/305527

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